This outline is one variation of a complete business plan.
Introduction
A description of the nature of the business
A rationale for the existence of the business
A brief statement about the financing required
Summary of Industry and Venture
Important characteristics of the industry as a whole
Structure and important features of the company seeking funding
Pro Forma Financial Statements
Balance sheet at inception
Income and cash flow pro forma statements over the planning horizon.
Complete Analysis of the Industry
Form and Organizational Structure of the Company
The Strategic Plan
Statement of the enterprise mission
Definition of the business
Specific goals of the enterprise
Strategies
Explanation of planning premises
Long-range plan objectives
Sales, cost, and profit projections
Major capital additions (plant, equipment, etc.)
Cash flow and financing
Personnel requirements
Plan of Operation--Plans related to:
Marketing and sales
Production
Expense
Operating income
Cash flow and funds flow
Balance sheet
Planned operating and financial ratios
Appendices
Pertinent contracts
Technical information
Other supporting data
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All contents copyright (C) 1997. All rights reserved.
Revised: April 7, 1997
URL: http://www.engl.niu.edu/wac/busnipl.html